Conceptualizing Platform Revenue Models
A Taxonomy-Driven Design Approach
PhD Theses in Experimental Software Engineering, Band 78
Nedo Alexander Bartels
Hrsg.: Peter Liggesmeyer, Frank Bomarius, Jörg Dörr; Fraunhofer IESE, Kaiserslautern
2026, 270 S., num. illus. and. tab, Softcover
Sprache: Englisch
Amsterdam, VU, Diss., 2026
Fraunhofer Verlag
ISBN 978-3-8396-2180-6

Inhalt
The platform economy is increasingly shaping entire industries and transforming value creation structures. For organizational decision-makers, the question increasingly shifts from whether the platform economy affects their business to how innovative platform business models and their underlying revenue models can be designed. A structured design of revenue models is a prerequisite for sustainable economic success, yet rigorous methodological approaches are lacking in practice.

This doctoral thesis addresses this gap by offering an empirically grounded taxonomy of platform revenue models using a Design Science research approach. Based on a comprehensive literature review, core dimensions and characteristics are identified, consolidated, and applied in multiple case studies. The taxonomy is evaluated experimentally and extended through taxonomy-based design approaches, including a design canvas and a set of pattern cards. The thesis contributes both actionable design knowledge for the systematic design of platform revenue models and a robust methodological foundation for future research.

Verfügbare Formate

Softcover
EUR 81.00 (* inkl. MwSt.)
erscheint ca. Mai 2026